Heni's Strategy
Dive into my process to witness how strategic thinking aligns seamlessly with Webflow's capabilities, ensuring your project stands out in the digital realm.
why?
Behind every pixel and design choice lies a purposeful strategy. It's the compass guiding us to tailor your digital presence, ensuring it speaks directly to your audience while aligning perfectly with your goals. Our strategy isn't just a plan; it's the secret to creating an online experience that captivates, engages, and stands out.
Design Phase
Starting off on the right foot ensures a robust finish. Effective file preparation paves the way for a smoother Webflow development process overall.
✅ Gathering Information
- We start by immersing ourselves in your project's specifics, utilizing a quality template or crafting a unique design concept tailored to your goals and based on the project requirements.
✅ Bringing Your Brand to the Design
- We infuse your brand's essence into the design, ensuring colors, typography, logos, and elements reflect your identity.
✅ Crafting Your Unique Website
- Creating an exceptional website that perfectly aligns with our discussed style guide and your project's vision.
✅ Collaboration for Perfection
- Sharing our design progress with you for feedback and approval, ensuring it resonates with your expectations.
✅ Optimizing Visual Elements
- Preparing and optimizing all visual assets, ensuring they're optimized for efficient performance.
✅ Organized Asset Management
- Structuring and organizing all assets meticulously, maintaining a smooth workflow throughout the design process.
Webflow Set Up
This step is about setting up our Webflow site in the right way to make the transition from design to a live website much easier.
✅ Choosing a Class Naming System
- Opting for a class naming system that aligns with your workflow (I typically use Finsweet’s Client-First for consistency).
✅ Integrating Brand Fonts
- Adding your brand fonts in the site settings panel, whether they're from Google, Adobe, or custom sources.
✅ Updating Style Guide
- Enhancing the style guide page with your brand's unique elements, ensuring a cohesive visual representation.
✅ Refining Global Styles
- Initiating updates for global colors and fine-tuning any global classes to establish a consistent visual language.
✅ Uploading Image & Icon Assets
- Importing essential image and icon assets needed for your project's initial stages to ensure a seamless design process.
Our style guide is set up & we're ready to start building your pages.
Final Preparation
& Client Handoff
🎨 In Designer
✅ Designing the 404 Page
✅ Managing CMS Collections
- Organizing descriptive fields to clarify content placement for easier management from your side.
✅ Cleaning Up Classes & Assets
- Removing unused classes and assets to streamline our project. Organizing the Asset Library: Categorizing images into folders for easy access and management.
⚙️ In Site Settings
✅ Customizing Favicon & Webclip
- Adding a unique favicon (32px x 32px) and Webclip (256px x 256px) for our brand representation.
✅ Updating Form Submission Email
- Ensuring smooth communication by updating to the client’s email address.
✅ Integrating Analytics
- Adding Google Analytics or FB pixel (optional) for better insights.
✅ SEO Optimization
- Enhancing our site’s SEO by enabling auto-generated or custom sitemap options.
🌐 Transferring the Site
✅ Gathering Client Feedback & Revisions
Sharing the test site using markup.io for feedback rounds, finalizing revisions.
✅ Managing Test Site
Unpublishing the test site and creating a duplicate for our records.
✅ Invoicing & Handover
Sending the final invoice, transferring the original site to the client’s Webflow account in Project Settings, and wrapping up the project with a warm goodbye.
✅ Client Site Activation
- Guiding the client to purchase a site plan, connect the domain, and publish the live site to showcase their brand.
✅ Client Training
- Recording and sharing training videos for our client’s seamless site management.
This detailed breakdown showcases how we meticulously handle every step to ensure a polished and successful website handoff.
This is just the beginning of an extraordinary journey. Email us your project needs, and expect a response within 1-2 business days, maybe even sooner.
